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Home > Research Report > V,Suggestions for promotion of the prototyping industry > (5) Toward the formation of "Kyoto, hometown of the prototyping industry" > 2,PR operations of "Kyoto, the hometown of Prototyping Industry"

Forewold

V,Suggestions for promotion of the prototyping industry

(5)Toward the formation of "Kyoto, hometown of
the prototyping industry"

2,PR operations of "Kyoto, the hometown of Prototyping Industry"

According to the results of the questionnaires, lack of information on the part of client companies was mentioned as a main issue in placing orders. On one hand, since media are not so much used by client companies as a tool to find engineering service providers, it is necessary for the service providers to set up a program to raise the awareness of their skills in specialized technologies and submit proposals.
In order for each service-provider to improve the dissemination about itself, and at the same time to promote a new industry like the prototyping industry in a broad sense, PR operations are needed to convey the message, "Kyoto, hometown of the prototyping industry."
Accordingly, we will create presentations that help viewers understand that Kyoto has a wealth of companies that possess high technologies in industries ranging from the traditional to the high-tech, and that will appeal to the general public and the world in order to cultivate an unknown part of the market.

Promotional direction of the engineering industry to support development for the formation of "Kyoto,hometown of the prototyping industry"

Table of Contents

I, Purpose and Method of Research

II, Summary of Research Report

III, Results of Research

IV,Potential for promoting the prototyping industry

V,Suggestions for promotion of the prototyping industry

(1)Direction of engineering services for support of development

(2)Areas to be strengthened in the engineering service to support development
|_ 1,Promotion for obtaining orders to make prototypes
|_ 2,Promotion to obtain outsourcing orders in the fields of new items and cutting-edge technologies
|_ 3,Potential for finding a global market

(3)Obtaining more orders for engineering services in support of development

(4)Direction to promote the engineering services to support development

(5)Toward the formation of "Kyoto, hometown of the prototyping industry"
|_ 1,Forming a platform
|_ 2,PR operations of "Kyoto, the hometown of Prototyping Industry"

Kyoto Industries 21 Foundation